Facebook Your Algorithm: You Can Now Talk to Your Feed With AI
Facebook now has an algorithm you can talk to: a new tool called Your algorithm lets you tell your Feed and Reels, in plain words, what you want to see more or less of. Meta announced the change on Tuesday, October 13, 2026, and said large language models (LLMs) are now part of the ranking systems behind Facebook recommendations. The company says your recommendations respond right away, but it has not said where the tool is available first or how long a typed request lasts.
What happened
In a Meta Newsroom post titled “Your Algorithm, Your Words: New Ways to Shape What You See on Facebook,” published at noon Eastern time on Tuesday, Meta described three changes. First, a new Your algorithm space where you can add and manage the topics you want in Feed and Reels. Second, follow-up questions that may appear after you tap “Interested” or “Not interested” on a post, so you can explain in your own words what you liked or disliked. Third, a redesigned three-dot menu on every post that puts these controls within easier reach.
The bigger shift is underneath. Meta says its ranking systems have long inferred your interests from signals such as the posts you like, comment on and watch. Now, it says, LLMs can also read the interests, context and intent in natural language. “Tell it what you want more or less of, and your recommendations respond in real time, adapting within the same session to reflect what matters to you right now,” the company wrote. The Verge reported that the feature brings Instagram’s Your Algorithm tool to Facebook, and that Meta is using LLMs more in how it ranks content.
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Key details
Where to find it
- Three-dot menu: Meta says Your algorithm lives in the three-dot menu on posts. The Verge adds that the “Interested” and “Not interested” buttons may also appear directly under posts.
- Feed and Reels: both Meta and Social Media Today say the controls cover the main Feed as well as Reels.
- Topic list: you can add topics you want to see and manage that list later. Engadget says the menu also has a “not interested in” list and a box where Meta asks you to describe what you want in your own words.
How the feedback works
- Follow-up questions: after you tap “Interested” or “Not interested,” Meta says it “may ask” for more detail. It does not promise the questions every time.
- Real-time updates: Meta says recommendations update in real time and adapt within the same session.
- Old signals stay: Meta describes the new system as combining freeform text with everything it already knows about what you enjoy. In other words, typed requests sit alongside your likes, comments and watch history rather than replacing them.
What Meta has not said
- No rollout map: Meta says it is “rolling out” Your algorithm but names no countries, languages or completion date, according to PPC Land’s review of the post.
- No word on ads: PPC Land also notes that the post doesn’t say whether the text people type is used for ad targeting, how long it is stored, or how much weight it carries against other signals.
- Not everyone has it yet: Engadget’s Karissa Bell wrote that the change had not yet reached her app when she covered it.
Why it matters
- It may be the AI feature most people actually touch. New models get the headlines, but a feed control on Facebook could reach far more everyday users. Meta released its Muse Wonder model just a day earlier, which we covered in our Meta Muse Wonder launch report. Your algorithm puts language models directly into what people scroll every day.
- It finishes a pattern across Meta’s apps. TechCrunch reported that Instagram introduced Your Algorithm for Reels in the U.S. on December 10, 2025, showing AI-summarized topics you could adjust or add to. On Threads, Meta launched “Dear Algo” in February 2026. As TechCrunch described it, that feature works through a public post and adjusts your feed for three days. The Facebook version is a private menu instead.
- Creators and publishers lose some visibility. PPC Land argues that a page owner cannot see when part of its audience types something like “less news” into the box. Any effect would show up only as a change in reach.
- The real test is whether people use it. Andrew Hutchinson of Social Media Today, in a piece republished by Yahoo Tech, pointed out that Facebook users can already switch to a reverse-chronological feed but cannot make it the default, and that people historically rarely change their settings.
What's next
The first thing to watch is the rollout itself. Meta has given no timeline, so the feature may show up for some accounts days or weeks before others, and it may not be live in every country yet. Once it lands widely, reviewers will be able to test how far plain-language requests really go. Engadget wondered whether users will be able to ask for broad changes such as “less AI-generated content.” Bell also noted that the Instagram version did not let her add posts from followed accounts as an interest or ask for fewer ads.
The other open questions are about data. Meta’s post covers organic Feed and Reels recommendations only. It does not explain whether typed preferences flow into advertising systems, whether they are kept for model training, or whether a topic you add stays permanently or fades over time. Clear answers to those questions would tell us whether Your algorithm is a durable control or a short-lived nudge.
FAQ
What is Facebook’s Your algorithm feature?
It is a new space on Facebook where you can add and manage the topics you want to see in Feed and Reels. Meta announced it on October 13, 2026, together with follow-up questions after “Interested” or “Not interested” taps, so you can describe your preferences in your own words.
How do I find Your algorithm on Facebook?
Meta says it is in the three-dot menu on posts, which the company has redesigned to make these controls easier to reach. The feature is still rolling out and Meta has not listed countries or dates, so it may not appear in your app yet.
Does Facebook use AI to change my feed now?
Yes. Meta says large language models now help its ranking systems understand plain-language requests, so recommendations can change within the same session. Those requests are combined with the signals Facebook already uses, such as what you like, comment on and watch.
Sources
- Meta Newsroom – Your Algorithm, Your Words: New Ways to Shape What You See on Facebook
- The Verge – Facebook will let you customize your feed algorithm using AI
- Engadget – Don't like your Facebook feed? Meta wants to know what you want to see instead
- Social Media Today via Yahoo Tech – Facebook adds plain language algorithm controls
- PPC Land – Facebook feed now takes typed requests as Meta adds LLMs to ranking
- TechCrunch – Instagram's new 'Your Algorithm' tool gives you more control over the Reels you see
- TechCrunch – Threads' new 'Dear Algo' AI feature lets you personalize your feed
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